DExecuting the Plan
Laying the Groundwork
1.Engage relevant city officials to participate in the initiative.
A range of city officials whose work relates to the fight against graffiti (including officials working on neighborhood beautification, public safety, parks and recreation, policing, programs that work with troubled youth, and any programs already focusing on graffiti cleanup) should be asked to help. These internal stakeholders can help the city target the volunteer effort and determine what resources the city brings to bear. For example, parks and recreation departments or departments of public works may be able to provide equipment and supplies for painting, paint removal, and pressure-washing.
2.Get permission from property owners in the target area to do graffiti cleanup, as required by local regulations.
In New York City, for example, wherever there is graffiti on private property, the city needs written permission from the property owner to remove it. Check your city’s local laws or ordinances to ensure graffiti-removing efforts are in compliance with local regulations. If the city does not already have a process for property owners to grant that permission, the mayor’s office may choose to create one that is quick and user-friendly. For example, New York offers a “Forever Graffiti Free” form that can be filed online (see Resources section for more details).
3.Invite local partners to participate.
Local non-profit, faith-based, and community-based organizations can augment the city’s operational capacity and ability to recruit and manage volunteers. Help from these organizations can be invaluable not just on the days of the graffiti cleanup, but for as long as the initiative runs. In addition to formal organizations, the mayor’s office may want to recruit volunteer “block captains” to amplify recruitment and add additional management capacity for cleanup days in each target neighborhood.
4.Secure needed supplies.
The principal materials required for graffiti removal are painting supplies (e.g., gloves, paint, paint rollers), chemical removers, and pressure-washing equipment. Some graffiti may require specialized removal methods such as: scraping with razor blades, sand or soda blasting, sanding, or mineral spirits. Other useful but optional materials that sponsors might provide include water and snacks, printed material (e.g., posters, fliers, or postcards), and t-shirts.
Coordinating Volunteer Teams
Graffiti Busters includes three main tasks for volunteers: assessing and documenting the extent of the graffiti in a given area, removing each instance of graffiti, and continuing to monitor the area for graffiti. The most effective way to organize the volunteers for the first two tasks is for assessment to be done first, so that data can be collected on the type and extent of graffiti in the entire area, followed as soon as possible (ideally the next day, but at least within the next 7-10 days for public property, or within one month for private property) by removal teams who are equipped appropriately for the range of cleaning tasks. Assessment and removal should occur on a regular – monthly or quarterly – basis to deter tagging.
1.Organize graffiti assessment teams to document existing graffiti in the target areas.
These teams will document each incident of graffiti with details such as the following, accompanied by photos, for eventual before/after documentation:
- Closest street address or intersection and additional notes on the specific location
- Whether the graffiti is on public property, private property, or property ownership is unknown
- Surface type and substance to be removed (sharing the chart in the Resources section entitled “Removal Techniques” can provide a common terminology for volunteers to use)
- Measurement of the square footage of graffiti
2.Organize graffiti removal teams to follow-up on the assessment by cleaning or covering each incident of graffiti.
Where graffiti is on private property, the city first needs to gain permission to enter. Removal teams will:
- Plan removal methods beforehand so that they arrive with tools appropriate for working with the underlying material to be cleaned, the substance to be removed, and the length of time the graffiti has been present (See the Resources section for information on removal techniques.)
- Record data on which instances of graffiti were successfully removed so that the mayor’s office can track the overall progress
3.Once the graffiti has been removed, ask volunteers to continue helping the city monitor the area for graffiti, emphasizing the importance of helping the city respond in the days and weeks immediately after removal.
To help with this, the mayor’s office or relevant partners should develop a method or system to capture volunteer reports of repeat graffiti incidents (e.g., through a website or online form) and plan to respond quickly to such occurrences.
Graffiti Busters is a terrific sponsorship opportunity for businesses, foundations, and individual donors through funding or in-kind donations. For example, there are pre-packaged graffiti removal kits available from a number of companies in a range of prices, often as little as $10. (See the Resources section for more information on graffiti removal kits.) Since graffiti removal will make the strongest impression on the residents of a given neighborhood, when approaching locally-focused businesses, you might consider offering sponsorships on a neighborhood-by-neighborhood level.
If seeking philanthropic funding, the mayor’s office or non-profit partners may develop a short proposal that describes the opportunity for support and how the funds would be used. Elements of a typical proposal include:
- Description of Graffiti Busters
- How this initiative would positively impact the community (e.g., more beautiful neighborhoods, greater civic pride, less crime)
- Amount of funding requested, proposed breakdown of grant(s) and how those funds would be used
- Metrics that would be collected to assess progress
- Information on Cities of Service (this is especially helpful for national organizations)
- Recognition plan for the donor (e.g., logo on volunteer t-shirts, branding on your city’s service website)
Recognizing Volunteers and Encouraging Further Involvement
One of the great values a city can gain from volunteer cleanups is a core group of highly-engaged citizens in each neighborhood who are willing to report graffiti on an ongoing basis and participate in regular cleanup efforts. It is these highlyengaged volunteers who can help the city respond quickly to new graffiti and then monitor cleanup areas in the days and weeks that follow—both of which are crucial to preventing further tagging. Recognizing and thanking these volunteers for all that they do to make this initiative an ongoing success can encourage further help and support.
To recognize volunteers for Graffiti Busters, consider sending thank you letters and/ or providing information on the impact of the overall effort (e.g., before/after photos, impact metrics) to those who volunteered, as well as suggestions on how to stay involved in fighting graffiti. Volunteer recognition events offer mayors’ offices the opportunity to publicize the initiative’s impact, amplify the message that graffiti will not be tolerated, and create a call to action for citizens to help by reporting graffiti as soon as they see it.